Tag: Advertising

ToneMedia Knows What You’ll Search For After You Find Those Song Lyrics

ToneMedia Knows What You’ll Search For After You Find Those Song Lyrics

Ask yourself two questions: 1. How many times did you listen to “Rolling In The Deep” last month? 2. How badly do you want to travel to Australia? According to Tone Media, a new Internet advertising company that serves targeted ads on music and lyrics searches, if the answer to the first question is “a lot,” [...]

February 3, 2012 | 0 Comments More
Gay TV Commercials: The Good, The Bad And The Ugly

Gay TV Commercials: The Good, The Bad And The Ugly

Gay or lesbian-themed advertising is still a relatively new marketing realm, and as these commercials attest, when same-sex themes are included in mainstream commercials, they’re usually intended for comic effect. Although digital ads are reportedly the most effective for the LGBT community, there’s no denying the wit behind some of these ads, which range from silly [...]

October 6, 2011 | 0 Comments More
Shopularity Gets You To Do The Advertising

Shopularity Gets You To Do The Advertising

If Don Draper, the Madison Avenue powerhouse of “Mad Men” fame, were around today to tap the power of social media, he might unleash a campaign that looked something like Shopularity. Draper told stories about products. Shopularity, the brainchild of programmer Jordan Holberg, gives people a way to tell their own stories about products. Shopularity describes [...]

October 4, 2011 | 0 Comments More
The Perfect Local Ad

The Perfect Local Ad

If you hadn’t heard of Ojai Valley Taxidermy in Ojai, California until today, don’t worry. You’re not alone. But if you need to stuff an antelope or leopard in the future and consider calling anyone but Chuck Testa for the job, you’re a fool. Clearly he’s the best in the business. We don’t even have [...]

September 16, 2011 | 0 Comments More
First 2012 Volkswagen Beetle ads are slap-happy

First 2012 Volkswagen Beetle ads are slap-happy

Volkswagen ad shop Deutsch has prepped the first round of videos to promote the new Beetle, and there’s a whole lotta  high-fivin’ goin’ on. Set to Shirley Ellis’ “The Clapping Song,” the first spot shows the driver of a 2012 Bug needs to be on call for hand jiving.

September 11, 2011 | 0 Comments More
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